DocCheer Blog

Thoughts on medical device sales

Creating winning quarterly sales plans

Medical device sales is vastly different than traditional account based sales.  Sales cycles are continuous. Customer education is crucial. Service is a constant overhang.  Because the customer lifecycle is long and complex, creating a strategic quarterly plan...

Winning in a New Sales Territory

Winning in a new sales territory Getting started in a new sales territory is hard. Whether it’s getting started with a new geography, a new product line or a new position, there is a lot to learn to get up to speed. How can you figure out where to best focus your...